Pricing
Every engagement is scoped. So every price is quoted.
We don’t publish rate cards, because the honest answer depends on your sales cycle, deal size, target market and how much capacity your pipeline actually needs. What we can do here is show you exactly how the three models differ in cost structure, commitment and risk — so you arrive at a quote already knowing which one you want.
Comparison
How the three models differ.
Pilot Sprint
- Cost shapeOne fixed fee, known before the work starts.
- CommitmentA single defined window. No renewal obligation.
- Who carries riskYou carry a small, capped cost. We carry the reputational risk of the result.
- Best whenYou want proof before investment.
- Ends withA written read-out and a clear recommendation.
Dedicated BD Pod
- Cost shapeMonthly fee sized to the pod. Predictable and flat.
- CommitmentOngoing, with an agreed minimum term and notice period.
- Who carries riskWe carry hiring, training, attrition and tooling cost. You carry the monthly commitment.
- Best whenYou need steady capacity, not a test.
- Ends withOptionally, pod members moving to your payroll.
Growth Partnership
- Cost shapeLower retainer, plus a success fee on closed business.
- CommitmentLongest. Sized to more than one full sales cycle.
- Who carries riskShared. Part of our compensation depends on your deals closing.
- Best whenDeal values are large enough to justify it and your sales process converts.
- Ends withA compounding pipeline rather than a project.
Which model is right for you
Four questions that usually settle it.
Have you outsourced business development before?
If no — start with a Pilot Sprint. A fixed-fee window gives you real evidence at a capped cost, and nothing about it obliges you to continue. Committing to a retainer before you know whether the channel works for your offer is the most common way this goes wrong.
Do you need capacity, or do you need an answer?
If you already know outbound works for you and the constraint is simply that nobody has time to do it — that’s a Dedicated BD Pod. If you’re still unsure whether it works at all, that’s a sprint.
Can your sales process convert a qualified meeting?
Be honest about this one. A success-fee structure only makes sense when what happens after the first meeting is reliable. If deals stall on your side, a Growth Partnership will frustrate both of us — fix the conversion step first, with a pod running the front end meanwhile.
How large is a typical deal for you?
Deal value determines how much acquisition effort the economics can carry. Larger, more considered deals justify deeper research and a longer horizon — and make shared-risk structures workable. Smaller, faster deals usually want volume and consistency, which points at a pod.
What a quote includes
No surprises in the proposal.
- The scope of work, written as deliverables rather than effort
- The qualification criteria a meeting must meet to count
- The commercial structure — fee shape, term, notice period, and any success fee with its attribution rules
- What we need from you, and what happens if we don’t get it
- What is explicitly out of scope
Tooling, data and platform costs sit on our side. You are not asked to licence anything separately for us to do the work.
Tell us the situation, get a real number.
One call is usually enough for us to scope an engagement and quote it. If we don’t think any of our models fit your business, we’ll tell you that instead of quoting anyway.